Day: November 24, 2021

Balenciaga is launching its lineup for the coming fall with an accompanying video.
The design house will debut its fall 2022 collection, called “The Lost Tape/The Show That Never Happened,” with a video of the same name. The launch will take place on Dec. 8 at 2 p.m. CET, alongside a look book of the collection.
News of the video’s release comes after the Paris-based Spanish fashion house staged an event in Shanghai, after Chinese clients were unable to travel to Paris for Balenciaga’s return to haute couture in July.
It marked the first time Balenciaga held an event in mainland China, and also the first time the couture collection has been shown outside of Paris, reflecting the strategic importance of the territory. According to its chief executive officer Cédric Charbit, the label has 39 stores in China and a strong following among fashion-conscious consumers there.
“It’s a strong signal,” Charbit told WWD. “The influence of China is everywhere — aesthetically, economically, culturally and in fashion — so it was important for us to be present in this market with the top of the pyramid in terms of Balenciaga’s offer.”
The brand is riding a hot streak after registering a daily record for sales worldwide

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The hype surrounding Taylor Swift’s new “Red (Taylor’s Version)” album isn’t slowing down.
The Grammy-winning musician’s recently released album, which is a rerelease of the original “Red” album that debuted in 2012, has caused a spike in Google searches for specific fashion and beauty items related to it.
According to Google, searches for “Taylor Swift red scarf meaning” spiked by 1,400 percent. This search refers to the red scarf Swift is seen wearing on the “Red (Taylor’s Version)” album art, as well as the scarf the singer mentions in her hit song “All Too Well (10 Minute Version),” which set a new record for the longest song to appear on and top the hot 100 ranking.
Swift additionally directed a short film for the song starring “Stranger Things” actress Sadie Sink and “Teen Wolf” actor Dylan O’Brien. The short film has more than 45 million views on YouTube. Searches for both stars reached an all-time high this month, according to the search engine.
Swift’s impact extended to beauty, with searches for “what red lipstick does Taylor Swift wear” increasing by 800 percent. Swift, who has long been a fan of red lipstick and has regularly worn the color during her press appearances for the

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