MILAN — The future of Bottega Veneta lies in continuity.
WWD has learned that the brand’s ready-to-wear design director Matthieu Blazy is to succeed Daniel Lee as creative director of the brand. Blazy will present his first collection for Bottega Veneta in February 2022.
Upon the sudden exit of Lee last Wednesday after three years, WWD was the first to identify Blazy as a possible internal successor.
“Matthieu Blazy is an extraordinarily talented individual, whom I am proud and excited to entrust with the creative helm of our luxury house,” said Leo Rongone, chief executive officer of the company, in a statement issued at the end of trading on Monday, confirming the appointment. “Bottega Veneta has always been equated with signature craftsmanship and distinctive creativity. Matthieu’s appointment will further enhance the modern relevance of our brand and accelerate our growth, while preserving the values that are at the core of Bottega Veneta.”
Blazy is expected to bring more of the same, building on his predecessor’s new and strong take on the storied label, which has helped fuel Bottega Veneta’s sales and increase its reach around the world, revamping it with coveted accessories, from the Pouch bag to the Lido sandals.
Born in Paris in 1984, Blazy is
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