Like the house founder, the new creative director has a love of the avant-garde.
Tag: clothing
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That didn’t take long.
Diane von Furstenberg said Thursday that Nathan Jenden has been named chief design officer and vice president, creative. He returns to the brand where he worked for 10 years until 2011. In his role, he will oversee all design for the brand.
Jenden takes over duties formerly handled by Jonathan Saunders, who resigned his post as chief creative officer last month.
“It is with joy and pride that I look forward to welcoming Nathan back at DVF. Nathan is an extremely talented and technically skillful designer who also has a great gift at surrounding himself with young, emerging talent. He totally embraces the DVF woman and the brand enjoyed its greatest commercial success during his tenure,” von Furstenberg said.
“The fundamental essence of DVF that Diane created is an identity that has empowered women everywhere, delivering accessible style, confidence, independence and a sense of self-worth. Diane delivers that message not only through fashion, but in her approach to life, her love of art, culture, diversity and philanthropy,” said Jenden.
“I see DVF as being more relevant today than it ever was in its message of self-empowerment while being dynamic and modern. I want to give the DVF girl what she wantsFollow WWD on Twitter or become a fan on Facebook.