Snipes and MCM have partnered for an exclusive capsule collection merging streetwear and luxury craftsmanship, launching globally on May 9. The collaboration blends Snipes’ streetwear roots with MCM’s heritage, featuring apparel, leather goods and accessories inspired by Miami’s vibrant energy.
The collection, aptly named “Make it Miami,” includes bold colors like turquoise, pink, black and white, with graphic logos, stud embellishments and modern fits. Two distinct bag lines anchor the release: a black nylon series exclusive to Snipes and white leather editions available only at MCM.
“The partnership with Snipes is about more than fashion — it’s about breaking boundaries and building new expressions of luxury for a new generation. We’re proud to reimagine our heritage codes in a way that feels authentic to the culture, to the community, and to the energy of Miami,” Kim Sung-joon, CVO of MCM, told WWD via email.
Dennis Schröder, CEO of Snipes, described the collaboration as a “bold strategic move” to WWD. “MCM’s rich heritage and global recognition, combined with Snipes’ cultural relevance, position us to engage a new generation of consumers seeking both exclusivity and authenticity. The collaboration represents a significant step in aligning with the evolving dynamics at the intersection of luxuryFollow WWD on Twitter or become a fan on Facebook.
