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The 90-year-old matriarch spoke with ELLE.com for Mother’s Day.
In honor of Mother’s Day, Janie and Jack, the children’s wear retailer, will release a new limited-edition all-pink collection to spread breast cancer awareness. The Think Pink Collection benefits The Pink Agenda, a nonprofit committed to funding breast cancer research and granting wishes through FAB-U-WISH.
Janie and Jack has teamed with TV personality, breast cancer survivor and FAB-U-WISH founder, Giuliana Rancic, and actress Tamera Mowry-Housley, who lost her grandmother to breast cancer last year, to help raise awareness and donations for the cause.
The Think Pink Collection will donate 25 percent of sales to The Pink Agenda and FAB-U-WISH during the campaign period from May 10 through June 21. The all-pink collection includes styles not only for newborns, boys and girls, but coordinating looks for the whole family.
Janie and Jack will grant four wishes in partnership with Giuliana’s FAB-U-WISH to surprise moms who are undergoing breast cancer treatment. Customers will be invited to nominate a loved one for a wish grant online. Customers will also have the option to make a point-of-sale donation.
The Think Pink collection offers more than 40 pieces of clothing and accessories, for newborns through adult. For girls, the all-pink collection includes jumpsuits and dresses with floral details, ruffle