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How Taylor Swift Created Internet Fandom

In this exclusive excerpt from her book Hit Girls: Britney, Taylor, Beyoncé, and the Women Who Built Pop’s Shiniest Decade, Nora Princiotti looks at how Swift engaged with her listeners in an all new way, transforming how artists connect with their fans.

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Amazon Just Dropped Early Prime Day Beauty Deals

Including steep discounts on viral hair tools, Korean skin care, and editor-approved beauty must-haves.

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Elegant Sea Watches – Breitling Debuts a Refreshed ‘Superocean Heritage Collection’ (TrendHunter.com)

(TrendHunter.com) Breitling presents a revitalized edition of its ‘Superocean Heritage Collection,’ blending timeless design with modern refinement. This update reaffirms the collection’s reputation as the…

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Social Gathering-Focused Cognac Campaigns – Courvoisier Launches Bring Your Own Courvoisier (#BYOCV) (TrendHunter.com)

(TrendHunter.com) Courvoisier, the prestigious cognac brand with nearly two centuries of heritage, has unveiled its latest marketing initiative titled Bring Your Own Courvoisier (#BYOCV), a multi-faceted campaign…

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Victoria Beckham and Daughter Harper Share a Chic Fashion Moment at the Ballet

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What Comes Next for Marcus After Ginny & Georgia Season 3?

The character ends the season 3 finale in a crisis.

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Rapper-Approved Sneaker Colorways – Lil Uzi Vert X Vans Spotlight Premium Old Skool Sneaker Redesign (TrendHunter.com)

(TrendHunter.com) Lil Uzi Vert x Vans partner to spotlight the refreshed ‘Premium Old Skool’ sneaker. Known for pushing boundaries across music, fashion, and skate culture, the artist brings his signature flair to…

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Kate Middleton References Princess Diana in a Blue Dress and Hat at Trooping the Colour

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How Filmmaker Celine Song Tapped Her Matchmaking Experience to Create Materialists

The Past Lives director discusses the finances of modern dating, her “non-negotiables,” and why audiences should take this film personally.

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Elizabeth Banks on Sisterhood, Skin Care, and Activism

The No7 ambassador and star of ‘The Better Sister’ has a lot to say about wellness, how she stays calm, and why she’s hopeful for the future.