(TrendHunter.com) The 2024 collaboration between JJJJound and Descente presents a well-rounded collection of winter gear that integrates technical performance with minimalist aesthetics. Drawing from Descente’s…
Category: Fashion
(TrendHunter.com) The Louis Vuitton Vivienne sur Malle chocolate robot has been created by pastry chef Maxime Frédéric in celebration of the brand’s 57th Street location that’s open now.
The edible…
And we love outerwear that can withstand the test of time.
Giuseppe Zanotti reflects on 30 years in business, dressing Taylor Swift, and what comes after the luxury sneaker.
(TrendHunter.com) The Dolce & Gabbana Emerald Dolce Box Bag is a limited-edition accessory for fans of the brand to get their hands on now before it’s gone for good. The purse is being offered as an…
Plus, the worth-it luxury beauty tool that makes her home feel like a spa.
It’s hard to imagine Bottega Veneta, which last year surpassed the 1.6 billion euro mark and has reached global brand status, as a struggling, off-the-radar, near bankrupt leather goods label back in 2001 — and many may have forgotten that the acquisition of the brand was spearheaded by Tom Ford and Domenico De Sole, who were leading the then-Gucci Group.
Gucci Group Takes the Reigns
De Sole at the time revealed that Bottega Veneta had been at the top of the list of his acquisition targets, and with Ford, realized the brand’s strong heritage based on high-quality leather accessories and shoes and Italian craftsmanship had huge potential. He believed the brand could exponentially grow its revenues, which in 2000 amounted to approximately $50 million.
Ford did not get involved in the design of the collection, as he was taking over the over the design of the Yves Saint Laurent Rive Gauche rtw line, which Gucci Group acquired in November 1999. Instead, Tomas Maier was appointed to the role of creative director of Bottega Veneta.
Initially, Gucci Group bought a 66.67 percent stake in Bottega Veneta via a capital investment of $96.2 million and the purchase of shares from its stockholders for $60.6 million, forFollow WWD on Twitter or become a fan on Facebook.
When it comes to fashion trends that shaped the 2010s, dad jeans, sneakers and logo-laden everything strike multiple chords.
Fashion in the 2010s was underscored by a range of subcultures that met the world stage, from normcore to Gen Z Internet culture (VSCO Girls, anyone?). On another, far more formal plane, the British royal family’s popularity experienced an apotheosis not seen since the days of the late Princess Diana, as Kate and Meghan have taken after their would-be mother-in-law’s fashion icon status.
But while logomania, ath-leisure and the occasional fascinator led the decade style-wise, the fashion industry itself experienced profound cultural shifts over the last 10 years that spurred marked change in terms of larger issues including inclusivity, diversity and sustainability across the board.
As the 2010s come to a close, WWD looks at the seven fashion trends that defined the decade.
Read More: The Biggest Fashion News Stories of 2019
1. Goodbye Formalwear, Hello Ath-leisure
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Fashion got casual in the 2010s. From the wellness movement to 24/7 access to just about anyone on Instagram and Snapchat, a relaxed culture ensued, giving launch to the decade’s most comfortable fashion trend: ath-leisure.
What started at the gym, as the boutique fitness culture proliferated in the decade, the demand forFollow WWD on Twitter or become a fan on Facebook.
As Euphoria crawls toward its third chapter, here’s what we can expect.
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2024 is shaping up to be the year of the horse girl. While Beyoncé’s foray into country music with “Cowboy Carter” helped spur an interest in Western styles, equestrian fashions of the English variety are also capturing the attention of designers and the TikTok set.
Models at Prada and Celine’s fall 2024 shows trotted down the runway in helmet-like headgear and riding boots, while Louis Vuitton and Isabel Marant doubled down on cowboy essentials like fringe and double denim.
On TikTok, “equestrian chic” and “English countryside chic” have emerged as two popular hashtags, with users styling outfits inspired by the off-duty wardrobes of the upper class: particularly, their well-established penchant for equestrian sports. This can be associated with the popularity of the “Old Money” aesthetic on the app, which seeks to emulate the styles of Gwyneth Paltrow, Princess Diana and Shiv Roy of “Succession,” among others, whose minimalist high-end wardrobes eschew ostentatious displays of wealth.
Meanwhile, celebrity equestrians such as Bella Hadid, Kendall Jenner and Kacey Musgraves — who revealed a horse girl-approved Reformation capsule in September — have taken their favorite hobbyFollow WWD on Twitter or become a fan on Facebook.